How to Choose the Right Electric Motor for Your Application
- Magmotor Team

- Jul 25
- 6 min read
Introduction: Why Motor Selection Matters More Than Ever
If you’ve ever spec’d a motor that looked good on paper, only to find out it overheats, stalls, or just can’t handle the load, you’re not alone.

In today’s fast-paced design and manufacturing world, engineers are often under pressure to bring projects to market quickly. And while speed is essential, so is making sure your core components, especially your electric motors, are up to the task.
An improperly selected motor can cause major issues: premature failure, overheating, excessive noise, erratic motion, or even complete shutdown.
At Magmotor Technologies, we specialize in helping professionals design motion systems that work exactly as intended, from torque specs to form factor. Whether you're designing for a high-volume medical pump or a precision semiconductor handling robot, we’re here to make your motor selection process seamless and successful.
Brushed vs. Brushless Motors: Which Is Right for You?

Electric motor selection often starts with one key decision: brushed or brushless?
Understanding the core differences will guide the rest of your engineering decisions, especially around control electronics, thermal management, and long-term maintenance planning.
Simple, proven technology that has been around for decades
Excellent for low-cost, lower-speed applications where efficiency isn't a top priority
Easier to implement in systems with basic control needs, no need for a controller beyond a power supply and switch
Field-serviceable: brushes are easy to inspect and replace, keeping downtime minimal
Typical Lifespan: 1,000 to 5,000 hours (dependent on duty cycle and maintenance)
Best For: Budget-sensitive or intermittent-use systems where simplicity and ease of replacement matter more than high-efficiency or long-term durability.
Real-world examples:
Portable medical equipment carts
R&D test platforms
Custom mechatronic projects with tight development timelines
Higher torque-to-weight ratio, quieter operation, and greater efficiency
No brushes to wear down = longer lifespan and less maintenance
Requires an electronic speed controller (ESC) or driver with Hall effect sensors or encoder feedback
Ideal for continuous-duty applications and precision-driven industries
Typical Lifespan: 10,000+ hours or more with minimal maintenance
Best For: High-performance applications where uptime, precision, and efficiency are critical.
Real-world examples:
Surgical robots
Semiconductor wafer pick-and-place tools
Autonomous mobile robots (AMRs)
👉 Explore Magmotor’s Brushed DC Motors and Brushless DC Motors to compare options and specs.
Engineer Tip:
Use brushed motors when space is less constrained and replacement is easy. Go brushless when your system runs 24/7 or you can’t afford failure.
Torque, Speed, and Load: The Power Trio of Motor Sizing

Motor selection is about more than voltage and form factor. At its core, it's a balance of torque, speed, and load. Each one influences the other.
Key Sizing Considerations:
Required Torque (oz-in or Nm): What are your peak vs. continuous needs? Do you need a safety margin for torque spikes?
Speed (RPM): Consider how fast the system must run and how fast it can safely start and stop.
Load Type: Is your application lifting weight, overcoming friction, rotating a disk, or accelerating a linear axis?
Without proper sizing, you might under-power a motor, causing thermal overload and failure, or over-size it, wasting space, energy, and cost.
Calculating the Right Fit
Torque = Force × Radius/Speed = Distance ÷ Time/Use real application data, acceleration rates, duty cycle, system inertia, to determine continuous vs. peak demands.
Real-World Example: In high-speed robotic arms used for electronics assembly, lightweight parts must move with precision and speed. A BLDC motor with a low-inertia rotor and tightly matched torque-to-load characteristics ensures minimal overshoot and smooth control, especially in pick-and-place operations.
Engineer Tip: Always simulate real-world motion cycles using tools like MATLAB/Simulink or your PLC control software to verify torque-speed curves.
Duty Cycle: The Silent Motor Killer

A common oversight in motor selection is not properly factoring in the duty cycle, the ratio of time the motor is operating versus resting. Heat buildup from frequent or extended use without sufficient cooling leads to burned windings, demagnetization, or bearing failure.
Common Duty Cycle Types:
Continuous Duty (S1): Motor runs constantly at full load
Intermittent Duty (S2, S3): The motor, cycles between load and rest with cool-down periods
Variable Duty: Mixed or unpredictable usage, common in mobile systems or user-controlled equipment
Magmotor Advantage: Our engineers help customers select motors with proper thermal design margins. We also offer custom winding configurations that balance torque, efficiency, and heat dissipation for your actual operating profile.
Real-World Example: A diagnostic imaging table in a hospital lab might need a motor that runs for 30 seconds every 10 minutes, but that motor must perform flawlessly each time. Intermittent duty motors with higher torque bursts and lower thermal rise are perfect for this type of work.
Voltage and Power Supply: Matching Your System

While torque and speed get most of the attention, input voltage is a silent factor that affects performance, efficiency, and safety. Matching your motor to your available power supply helps avoid voltage sag, excessive current draw, or controller mismatch.
Questions to Ask:
What voltage does your system operate at? (e.g., 12VDC, 24VDC, 48VDC)
Will your power supply be stable, or will it fluctuate during use?
Is electrical noise or EMI a concern?
Are there physical limitations for your power routing or connectors?
Voltage Considerations by Industry:
Medical: often 24VDC or 48VDC with isolated supplies
Semiconductor: requires low-noise, regulated supplies with tight tolerances
Robotics: battery-operated systems often require low-voltage, high-efficiency motors
Engineer Tip: Higher voltage motors often run more efficiently and draw less current, resulting in less heat and smaller wire gauges, great for mobile or thermally limited designs.
Don’t Overlook Environment and Mounting Constraints

It’s not just what the motor does, it’s where and how it does it.
Environmental and mechanical design constraints can have a massive impact on motor performance and longevity. Operating in a clean lab vs. a dusty automation floor requires different sealing, materials, and cooling strategies.
Environmental Considerations:
Temperature: Will your motor see high ambient heat or thermal cycling?
Contaminants: Is the area dusty, wet, or chemically aggressive?
EMI/RFI: Are there sensitive electronics nearby?
Mechanical Design Considerations:
Mounting Orientation: Does it need flange, face, or custom bracket mounting?
Footprint and Clearance: Do you have limited length or diameter?
Wiring Direction: Rear-exit vs. side-exit cables can make or break a tight integration
Magmotor’s Custom Engineering Services provide motor designs with:
Sealed housings (IP-rated options)
Custom shafts, keyways, and connectors
Pre-wired motors with specific lead lengths and connectors
Low-profile or high-torque optimized designs
👉 Learn more about Custom Motor Engineering
Application-Specific Insights: Where Precision Pays Off

Choosing an electric motor is never one-size-fits-all. Here’s how motor selection plays out in a few demanding industries:
Robotics
High torque in compact form factors
Closed-loop speed control with encoder or sensor integration
Rugged enough for repeated movement without backlash
Example: Mobile robots use custom BLDC motors with high torque at low speeds, integrated with gearboxes and feedback loops for dynamic obstacle navigation.
Medical Devices
Quiet, smooth motion
UL- or FDA-compliant materials
Precision movement in handheld or table-mounted systems
Example: Infusion pumps require motors that deliver accurate flow control, minimal noise, and zero EMI to avoid disrupting nearby monitors.
Automation & Industrial Equipment
Continuous duty and long operational life
High-efficiency and controllability
Compatible with existing PLC and motion control systems
Example: Pick-and-place machinery benefits from brushless motors with compact encoders and fail-safe braking systems for repeatable motion cycles.
Semiconductor Manufacturing
Ultra-clean, vibration-free motion
Custom-built housings and materials for cleanroom use
Tight synchronization with vision systems or microprocessors
Example: Magmotor’s ISAM (Integral Suspension And Motor) system enables a single solution combining linear guidance and torque delivery in wafer transfer tools.
Frequently Asked Questions

Q: What if I’m unsure whether I need brushed or brushless? A: Start by examining your duty cycle, control needs, and budget. Brushless typically performs better over time and in high-precision or continuous-use systems. Contact Magmotor to help you evaluate both options.
Q: Can I get a custom motor that fits my existing design? A: Yes! Magmotor specializes in retrofits and drop-in replacements. We can reverse-engineer from physical samples or help redesign a motor that meets your mechanical, thermal, and electrical specs.
Q: How long does it take to receive a custom motor? A: Depending on complexity, custom motors typically ship in 4–8 weeks. Rush orders and pre-engineered models can be turned around faster.
Q: Do your motors support encoders and gearboxes? A: Absolutely. We offer integrated assemblies with a wide range of encoder types (optical, magnetic) and planetary gearboxes to meet your control and torque needs.
Conclusion: Start Smart, Stay Reliable
Motor selection is where performance begins. Whether you're an OEM developing a flagship product or an engineer fine-tuning a system under deadline, choosing the right motor is critical to performance, efficiency, and long-term reliability.
At Magmotor Technologies, we combine deep engineering experience with flexible design capabilities to help you succeed. From stock models to fully customized solutions, we deliver motors that meet your specs and exceed your expectations.
👉 Request a quote, browse our products, or connect with our engineering team to get started today.
Reflective Takeaway:
What could your project achieve with a motor that’s sized, selected, and supported by a true engineering partner?




